Richard Cross is Chief Digital Transformation Officer (CDTO) for Clear Channel International (CCI). He is responsible for leading the digital strategy at the heart of the business’ tech-fuelled transformation and driving the collaborative efforts across CCI’s 18 markets to achieve this.
Richard joined Clear Channel in the newly created role of CDTO in 2017 and is a member of CCI’s Executive Leadership Committee. He is building the digital capabilities CCI needs to be at the forefront of the digital transformation of the advertising industry. This includes leading CCI’s central IT team, whose broad operational remit includes Business Intelligence, Live Services, Information Security and the technologies underpinning the company’s Programmatic offering.
He brings over 30 years’ IT experience with 15 years leading innovative and disruptive digital transformation in large corporate organisations. He also has significant experience of technology enabled business and IT transformation across a range of industries. Prior to joining Clear Channel, Richard was most recently Group Chief Digital Officer and CIO of engineering giant, Atkins, where he was named Chief Digital Officer of the Year at the 2017 Technology Leader Awards for driving a transformative and disruptive technology agenda. He has also been named number 1 CIO for Private companies in the CIO100 list for the past two years. As Group CIO of Arup, Richard was responsible for all aspects of IT across the organisation and led a transformational knowledge management and collaboration strategy, and during his 8 year tenure as Group Technology Director for UK broadcaster, ITV, he oversaw the successful digital transformation of ITV including the launch of ITV Player, and initiated a new emerging technology exploitation group to identify, trial, and commercialise new technologies. He joined ITV from NDS, News Corp’s innovative digital TV technology business, where as Vice President - Interactive TV, he played a leading role in developing the digital TV market creating cutting-edge advertising solutions for major TV channels and TV platforms.
Richard has also held consultancy roles at Ernst & Young and Accenture, specialising in large-scale business transformation projects for companies including American Airlines and Elizabeth Arden.