Outdoor media owners unite to develop an Audience Measurement system for Digital Out-of-Home.

The world’s largest international outdoor media owners – APG|SGA, Clear Channel Outdoor, Exterion Media and JCDecaux are working together to develop the first standardised industry approach to measuring digital out-of-home (OOH) audiences. Read more

Clear Channel Outdoor Latin America rolls out ‘Connect’ mobile interactive advertising platform.

Clear Channel Outdoor (CCO), the leading innovator in out-of-home advertising, has rolled out its new ‘Connect’ interactive mobile advertising platform in Latin America with a campaign from the largest cosmetic franchise in the world, O Boticário. Read more

DOOH motion sensors allow Finnish consumers to see the same story from ‘different angles’.

Finnish newspaper, Helsingin Sanomat, wanted to create a campaign to distinguish the brand from free online competitors by focussing on its quality journalism. The Outdoor execution utilised CC Finland's digital OOH network and incorporated interactive motion sensor technology that as users physically move around the display, the creative on screen also moves, revealing different perspectives on the same story.  Read more


Carrefour innovates with the first virtual fitting-room created in partnership with CCO.

In a first of its kind in France, from 19-25 March, Carrefour treated fashion fans to a completely new experience in partnership with Clear Channel Outdoor. With "My Virtual Look by Tex", which combines augmented reality and motion recognition, customers could say goodbye to the grind of trying clothes on. Read more

TfL and Clear Channel Outdoor team up to trial interactive London bus stop.

Transport for London (TfL) has partnered with media and advertising company Clear Channel UK to trial a real-time mapping tool at a Regent Street bus stop. Read more

Adshel unveils new digital OOH network across Sydney train stations.

After winning a significant contract with Sydney Trains, Adshel (Clear Channel Outdoor’s joint Australia/New Zealand OOH venture with APN) has just celebrated the switch-on of nearly half of their new digital interactive out-of-home network across the Australian city. Read more


Clear Channel Sweden: Causing a storm in the metro.

A smart outdoor advertising in Stockholm subway uses ultra-sonic sensors that are able to detect when a train is coming. Read more

Disney runs a humorous digital campaign for the release of Frozen.

Discover how Disney, in collaboration with Clear Channel Mexico, used a fun animated creative and temperature updates in real time to engage with commuters. Read more